Google Ads Management
€1250 Per Month
Professional Google Ads Management
No long term contracts or commitments required!
Managing Over
€1 Million in
Annual Budgets
We've managed over 5 million euro in ad spend over 5 years.
We're unique in that we don't require any long term contracts, commitment, or lump sum upfront payment. Even though we don't lock clients into contracts,
our retention rates are above 85% over a 12 month period because clients love working with us.
If you're not making more money then you're spending, there's no commitment for you to continue.
Why Choose Us?
Our Google Ads Management Service is at the core of our business.
Our founder Patrick McKenna has been working with businesses managing Google ads for over a decade and has managed over 8 million euro in ad spend. His strategic decisions drive the revenue of our clients Google ads accounts. You'll never get an account executive or someone inexperienced making changes in your account without explicit directions from Patrick himself.
Our Process
The first thing we do is complete a free full account audit. During this audit we find out how we can improve the performance of your Google Ads account. Many times during these audits we find a lack of customer information stored through customer matching lists, no full funnel strategy implemented, bad bid strategy management or decisions like setting the Target CPA too high, or missing ad extensions like company logos, business name, or structured snippet extensions.
Sometimes the issues are more obvious, sometimes they are less obvious. We always come to you with a plan you can understand to improve ad performance before you pay.
A clear indication of a problem is your set daily budget not being spent, your ad not showing correctly or at all for your core search terms, or just simply not knowing if your ads are working or not.
What's included?
Strategic Planning & Research
- Competitor Analysis
- Keyword Research & Selection
- Audience & Market Research
- Offer & Messaging Strategy
- Funnel/Website Review & Recommendations
Account Setup or Audit
- Full Google Ads Account Setup (if new)
- Existing Account Audit & Optimisation
- Conversion Tracking Setup (Google Tag Manager, Google Analytics, etc.)
- Google Merchant Center Setup (for eCommerce)
Campaign Creation
- Search, Display, Performance Max, YouTube, or Shopping Campaigns
- Ad Group Structuring for Relevance & Performance
- Compelling Ad Copy Writing
- Ad Extensions Setup (Sitelinks, Callouts, Structured Snippets, etc.)
- Negative Keyword Strategy Implementation
Ongoing Management & Optimisation
- Bid & Budget Optimisation
- Search Term Analysis & Negative Keyword Updates
- A/B Testing of Ads & Landing Pages
- Audience & Demographic Refinement
- Conversion Tracking Maintenance
- Quality Score Improvement Tactics
Reporting & Communication
- Monthly Performance Reports
- Clear Breakdown of Key Metrics (ROAS, CPC, CTR, Conversions, etc.)
- Regular Strategy Reviews
- Ongoing Support & Consultations
Additional Inclusions (Premium Packages)
- Landing Page Recommendations or Development
- Creative Development for Display/YouTube
- Competitor Monitoring
- Advanced Conversion Tracking (server-side, offline conversions)
- Integration with CRM or Sales Tools